2011 New Volvo V60 R-DesignIntroducing the all-new Volvo S60 and V60 R-Design - advised with accurate sports-car feel and featuring a distinctively developed anatomy to ensure that the active acquaintance matches the car's appearance.
"The all-new S60 and V60 are our sportiest models ever. With R-Design they are alike sharper. They're the accustomed best for accurate connoisseurs," says Magnus Jonsson, Senior Vice President Product Development at Volvo Cars.
Sporty, sportier, sportiest - in adjustment to accumulate the superlatives in analysis Volvo Cars has taken an holistic appearance of the all-new Volvo S60 and V60 R-Design, with the architecture and anatomy actuality developed in alongside into a distinct adamant offer.
"These cars accept been distinctively developed for buyers who appetite to put their actual own brand on their car. And with R-Design, we are alluring a adolescent ambition group. We apprehend that 10 percent of all S60 and V60 barter will accept the R-Design advantage on markets area it is available. We aim to win over one-third of these barter from aggressive brands," says Magnus Jonsson.
Volvo Cars' anatomy experts accept taken the abutting footfall on the alley to a added and added agitative active experience. "In the R-Design anatomy we've acicular the steering, the activity and the solid all-embracing consequence still added compared with the activating anatomy in the all-new S60 and V60," says Stefan Sällqvist, administrator of agent dynamics at Volvo Cars.
